About Us
At our core, we are direct response experts, committed to improving our clients’ bottom lines while delivering best-in-class service and results. PlusMedia is an independent, privately-held, and certified woman-owned media agency.
A Few Things We're Proud of
23+ Years in Business
PlusMedia was founded in 1998 by President & CEO Sherry Scapperotti, who continues to lend her extensive industry experience and wisdom to every client strategy.
95% Client Retention Rate
Nearly all our clients come to us through word-of-mouth referrals from other clients and stay with us long-term because we deliver best-in-class service and exceptional results.
Client & Agency Side Experience
Our people, with diverse backgrounds and talent, are our most valuable resource (and yours!). Many of our team members have been with PlusMedia for over 10 years.
Executive Team

Sherry Scapperotti
President & CEO

Mitch Peipert
CFO

Michelle Syme
EVP, Strategy & Planning

Sandra Roscoe
EVP, Strategy & Development

Diana Fudale
SVP, Client Services & Strategy

Jamie Rush
SVP, Director of Business Development

Adam Walker
VP, Media

Dave Martin
Controller

Christine Isgro
Sr. Account Director, Media

Angela Casarella
Sr. Director, Strategy & Planning

Kelvin Saez
Sr. Director, Strategy & Planning

Marissa Effman
Sr. Account Director, Strategy & Planning

Mike Natoli
Account Director, Media

Marissa Meredith
Account Director, Media

Nicole D'Agostino
Director, Media Management

Beth Runk
Account Director, Media

Brittney Keller
Account Director, Media

John Sorel
Account Director, Media

LaWanda Clarke
Director, Client Finance & Billing

Joseph Burke
Director, Production

Lori Musante
Human Resource Director
Giving Back
Our work with nonprofit organizations inspires us to give back in any way we can, and we regularly volunteer as a team throughout the year to serve those in need.





